Big Picture Market Outlook

Quarterly webinars to provide the intel you need to make better purchasing decisions.

Listen to special reports and in-depth forecasts on supply, demand and pricing. Each webinar features prominent North American meat & livestock analysts, expert reviews of the trends impacting market movements and real-time Q&A – so your questions get answered.
Q3 Webinar

Q3 2021 Big Picture Market Outlook Webinar

Preparing for a Post-Pandemic World

As we head into what could possibly be the last summer under strict COVID restrictions, how can businesses prepare themselves for potential shifts in consumer behavior? With nearly 46% of the total North American populous fully vaccinated, what lies ahead for the meat and livestock market post-pandemic?

In addition to answering these pressing questions, our upcoming Q3 Big Picture Market Outlook Webinar will take a closer look at:

  • The implications of collapsing hog prices in China;
  • The impact of plant labor shortages across the proteins; and
  • The roadmap for meat demand going into Q4 2021 and beyond.

The webinar ends with an extensive Q&A where Rob and Kevin shed light on some of the most pressing questions from our attendees.

The video and slide deck are now live for you to access.


Previous Webinars

Q3 2021 Big Picture Market Outlook Webinar

Preparing for a Post-Pandemic World

Help make more informed business decisions through key, complimentary insights on the meat market into Q3 2021 and beyond.

Q2 2021 Big Picture Market Outlook Webinar

ASF Resurgence: Challenges and Effects in the Global Protein Markets

Guest Speaker: Todd Thurman, SwineTex Consulting Services.
Help make more informed business decisions through key, complimentary insights on the meat market into Q1 2021 and beyond.

Q1 2021 Big Picture Market Outlook Webinar

The Future of Meat Markets Into 2021

Guest Speaker: Kevin Bost, Procurement Strategies Inc.
Help make more informed business decisions through key, complimentary insights on the meat market into Q1 2021 and beyond.

Q4 2020 Big Picture Market Outlook Webinar

Preparing for an Uncertain Future

Access key, complimentary market information on how businesses can prepare for an uncertain future into Q4 2020.

Q3 2020 Big Picture Market Outlook Webinar

Surviving Market Dislocation in the Wake of COVID 19

Receive key market intelligence surrounding the lasting impact of COVID-19 on the North American meat and livestock markets.

Q2 Big Picture Market Outlook Webinar

Meat & Livestock Markets Amidst a Global Pandemic

Get in-depth commentary on the implications of COVID-19 on the North American meat and livestock markets.

Q1 Big Picture Market Outlook Webinar

Evaluating Global Protein Markets Into 2020

Guest Speaker: Dave Weaber, Express Markets Inc.
Get in-depth commentary on the US poultry markets, along with a review of the North American livestock and meat markets.

Q4 Big Picture Market Outlook Webinar

Navigating Market Volatility into 2020

Guest Speaker: Dr. Steve Meyer, Kerns & Associates
The 2019 cattle and hog markets have been marked by supply shocks, large price swings and massive uncertainty.

Q3 Big Picture Market Outlook Webinar

Is Poultry the Dark Horse of the Global Protein Industry?

Guest Speaker: Mark Jordan, LEAP Market Analytics
Get in-depth commentary on the US poultry markets, along with a review of the North American livestock and meat markets.

Q2 2019 Cattle & Beef Focus

Storm Market Implications &
Strength of Middle Meats Into Summer

Guest Speaker: Mike Sands, Nesvick Trading Group
This webinar provides a review of the North American livestock and meat markets with an emphasis on the US cattle & beef markets.

Q1 2019

Special Report on the Global State of African Swine Fever

Guest Speaker: Brent Stuart, Global AgriTrends
Understand the impact of ASF globally, along with Canadian and US market outlook, availability and price forecasts for meat and livestock markets.

Q4 2018

North American Red Meat Markets and Price Implications

Hosts: Dr. Rob Murphy and Kevin Grier
Get intel on how to navigate the rapidly changing international trade environment, along with key market factors impacting pricing into 2019.

Hosts & Past Speakers

Click photo to view bio.

  • Rob Murphy
    Rob Murphy
  • Kevin Grier
    Kevin Grier
  • Steve Meyer
    Steve Meyer
    Q4 2019 Guest Speaker
  • Mark Jordan
    Mark Jordan
    Q3 2019 Guest Speaker
  • Mike Sands
    Mike Sands
    Q2 2019 Guest Speaker
  • Brett Stuart
    Brett Stuart
    Q1 2019 Guest Speaker

Interested in attending our next webinar?

Reserve your spot now.
Rob Murphy

Executive Vice President, Research & Analysis | J.S. Ferraro & Company

An agricultural economist and business leader with over 27 years in the industry, Dr. Rob Murphy has a wealth of experience in the North American meat and livestock industries studying, analyzing and predicting market movements. His expertise spans commodity analysis, econometric modelling, forecasting, futures markets, hedging, and risk management.

Rob holds a Ph.D. in Agricultural and Applied Economics from Virginia Tech and has developed his market expertise over the past three decades by serving as an economist with the Chicago Mercantile Exchange, Sparks Companies and Informa Economics.

At Informa, Rob held two senior leadership roles (Senior VP of Livestock, Meat, Dairy and Poultry group and Vice President) over 13 years. He focused on the development of risk management programs and directed the division’s work in commodity analysis in the protein sector. He has spoken internationally on many topics, including agri supply chain-development and international protein demand.

Currently, Rob is the Executive Vice President, Research and Analysis at J.S. Ferraro & Co. leading the team in commodity analysis, financial modelling, and the development of trading and risk management strategies.

Kevin Grier

Market Analyst | Kevin Grier Market Analysis & Consulting

Kevin Grier is a noted Canadian Agriculture & Food Market Analyst providing economic and market outlook for livestock, meat and grocery industries over the last 20+ years. His critical market insight and analysis helps his clients – from government and producer groups to small to large businesses – drive profitable bottom line decisions.

Kevin is a regular contributor and respected expert across media platforms throughout North America – Global News, CTV, National Post, Globe & Mail, National Hog Farmer and Grocery Business. Kevin speaks with clarity on a range of topics including market analysis, economic impacts, consumer trends and commodity analysis. He provides regular commentaries on the market and is a national and international keynote speaker known for his approachable yet pragmatic style.

His breadth of knowledge was developed over 18 years at the George Morris Centre, a leader in economic research in the agriculture and food industry. Prior to that Kevin was a manager with the Ontario Farm Products Marketing Commission, the supervisory body of the provincially regulated marketing boards. Currently, Kevin is managing director of Kevin Grier Market Analysis and Consulting, a company specializing in livestock, meat, poultry and grocery industry market insight and analysis working across a breadth of organizations internationally.

Steve Meyer
Q4 2019 Guest Speaker

Dr. Steve Meyer is a seasoned analyst and industry visionary, currently working with Kerns & Associates. Prior to this role, Dr. Meyer served as Vice President, Pork Analysis for EMI, conducting ongoing analysis of hog and pork markets.

Prior to his time at EMI Analytics, Dr. Meyer was President of Paragon Economics, Inc. where he also monitored and analyzed cattle, beef and poultry markets to meet the needs of his diverse set of clients. He served for 12 years as an author of The Daily Livestock Report sponsored by CME Group, an e-newsletter whose circulation grew steadily following its introduction in 2003. In addition, he writes a feature article for National Hog Farmer’s Weekly Preview e-letter that focuses on economic issues in North America’s swine/pork sector.

Before he founded Paragon Economics, Dr. Meyer served as Director of Economics for the National Pork Producers Council and National Pork Board from 1993 to 2002. In that capacity, he provided economic counsel to producers and NPPC/NPB staff and coordinated staff and consultants’ activities regarding meat industry production and price forecasts and the economic impact of pork production and processing. He also administered NPPC/NPB programs dealing with marketing and pricing systems, industry structure, coordination and competitiveness. Since leaving the NPB staff, Dr. Meyer has served as the organizations’ consulting economist.

Steve and his wife, Carolyn, have three children and live in Stillwater, OK. He has served his community as a member of the Adel-DeSoto-Minburn (IA) Board of Education. He enjoys sports of all kinds as well as singing and listening to Southern Gospel, Cowboy and Western Swing music.

Mark Jordan
Q3 2019 Guest Speaker

Mark Jordan
Instructor of Agricultural Economics at Arkansas State University
Executive Director at LEAP Market Analytics

Mark Jordan has more than a decade of experience with agricultural commodity markets and is currently an Instructor of Agricultural Economics in the College of Agriculture, Engineering and Technology at Arkansas State University in Jonesboro. His teaching duties include courses in Agricultural Marketing, Agricultural Business Management, Commodity Futures Markets, Livestock and Poultry Economics, and Agricultural Records.

Prior to starting LEAP Market Analytics, Jordan was the Director of Poultry and Egg Services with Informa Economics IEG (formerly Sparks Companies) where he headed up research and analysis of the broiler, turkey, and egg industries. While there, he developed, implemented, and operated IEG’s economic forecasting models for each of the three major poultry categories. In addition, Jordan supported research efforts associated with special projects involving livestock and poultry.

Prior to his employment with IEG, Jordan served as an agricultural statistician in the Pennsylvania field office of USDA’s National Agricultural Statistics Service where his duties included survey administration and setting commodity production estimates at the state and county level.

He was raised on a small cow-calf and contract broiler operation in rural southeastern Arkansas and remains involved with the family’s farm operation. Mr. Jordan received a bachelor’s degree in Agricultural Business from Arkansas State University. He also received a master’s degree in Agricultural Economics from the University of Arkansas in Fayetteville and was recognized as the Outstanding Graduate Student in the Agricultural Economics and Agribusiness Department for the 2003-04 academic year.

Mike Sands
Q2 2019 Guest Speaker

Livestock Analyst | Nesvick Trading Group

Mike Sands is Nesvick Trading Group’s Livestock Analyst. Mike joined Nesvick after working at Informa Economics for a number of years, heading the economic, research, and analysis program in the cattle and beef area. Mike coordinated a multi-commodity livestock and meat research team of professionals to service a broad spectrum of clients. His team developed marketing, merchandising, and risk management plans for livestock and livestock products with particular emphasis on cattle and beef procurement and sales.

Mike currently consults intensively with clients that are actively engaged in the livestock and meat industry. His primary responsibilities include economic research and market analysis which comprises of price discovery, production, trade, price relationships, and risk management strategies to support the diverse interests of his consulting clients.

Early in his professional career, Mike was a livestock marketing economist at Kansas State University where his team developed livestock marketing and management strategies for farmers and ranchers. Mike grew up on a dairy farm in central Wisconsin and received his B.S. degree from the University of Wisconsin-Platteville, and M.S. and Ph.D. degrees from the University of Illinois, all in agricultural economics.

Brett Stuart
Q1 2019 Guest Speaker

President | Global AgriTrends

Brett Stuart is one of the founding partners of Global AgriTrends. He was formerly employed by the U.S. Meat Export Federation (USMEF) as their lead economist. In this capacity he conducted numerous research and analysis projects in the global meat trade area as well as advising U.S. trade officials on international meat access issues. As part of these responsibilities Brett conducted on-the-ground meat industry research around the globe.

Prior to his work with the federation, Brett was the Assistant Manager of Marketing for AgReserves, Inc, and was heavily involved with a variety of livestock marketing strategies.

Brett’s specific international market research includes:

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